Tuesday, January 10, 2012

Stop Designing Pages And Start Designing Flows

 Typical conversion funnels for e-commerce websites

For designers, it’s easy to jump right into the design phase of a website before giving the user experience the consideration it deserves. Too often, we prematurely turn our focus to page design and information architecture, when we should focus on the user flows that need to be supported by our designs. By Smashing UX Design
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