The S.M.A.R.T. User Experience Strategy

Tips on how to be S.M.A.R.T. when redesigning a website. By Smashing Magazine

The S.M.A.R.T. User Experience Strategy

 

It’s not specific, directly measurable, actionable, relevant or trackable. Thus, it will create disagreement and disorganization, sending many projects into chaos. However, you can avoid this by using S.M.A.R.T. goal-setting criteria when defining user and business goals. By Smashing UX Design

The S.M.A.R.T. User Experience Strategy

There’s a fundamental problem with stating that your goal is to “create a good user experience.” It’s not specific, directly measurable, actionable, relevant or trackable. Thus, it will create disagreement and disorganization, sending many projects into chaos. However, we can avoid this by using S.M.A.R.T. goal-setting criteria when defining user and business goals. By Dickson Fong